Our Expert

Team Members

Learn more about the Skyline team and how we help you achieve your business goals.

Kruz McCollum

Owner / Founder

As Founder of Skyline Digital Marketing, I drive strategic vision and operational excellence for a comprehensive digital marketing agency that has rapidly scaled to serve clients across diverse industries while maintaining exceptional client satisfaction since launch in April 2024. My leadership approach centers on establishing market differentiation through innovative service delivery, building standardized processes for sustainable growth, and developing transparent solutions that consistently deliver measurable business outcomes for our clients. I've successfully positioned Skyline as a market leader by leveraging our unique competitive advantage in technical infrastructure expertise combined with advanced marketing strategy.

My distinctive business foundation is built upon 14 years of technology experience and 9 years of cybersecurity expertise, which I've strategically evolved into 6 years of specialized digital marketing knowledge. This rare combination creates an unparalleled competitive advantage in the marketplace, allowing Skyline to solve complex marketing challenges that other agencies simply cannot address. In my previous role as IT Director, I demonstrated my ability to scale operations by leading network infrastructure implementations across large industrial facilities, managing complex technical systems, and building comprehensive technology solutions while simultaneously pioneering digital marketing initiatives that drove business growth.

Under my leadership, Skyline operates at the intersection of technical innovation and marketing excellence, with my executive oversight ensuring all strategic initiatives align with our mission of delivering sustainable business growth for clients. I personally direct company operations while maintaining 12 industry recognized digital marketing certifications, positioning our agency as the authority in technically informed marketing strategy. My vision for Skyline continues to drive market expansion and industry influence, establishing new standards for how technical expertise can revolutionize digital marketing effectiveness.

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(864) 774-0069 | Ext. 1

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Core Competencies:

  • Technical Infrastructure: Coding proficiency, Network management, System optimization

  • Strategic Marketing: SEO strategies (on-page, off-page, technical), PPC campaign management

  • Analytics & Optimization: Google Marketing Platform, Conversion rate optimization, A/B testing

  • Business Development: Project oversight, Strategic consulting, Client relationship management

  • Data Analysis: Competitor analysis, Keyword optimization, Performance tracking

Other Skyline Team Members:

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Ryan Yon

Project Manager

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Brett Smith

Website Administrator

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