Shopping campaigns
Google Shopping and Performance Max fed by a product catalog with full specs, sizes and colors, managed toward profitable orders.
OUTDOOR GEAR MARKETING
Outdoor brand marketing for gear that gets used.
People buy outdoor gear for a trip they are already picturing. Our outdoor brand marketing puts your packs, boots and shelters in front of them while they plan, whether they order online or walk into your shop.
Example
- best lightweight backpacking tentYou
- waterproof hiking boots
- outdoor store near me
- kayak paddle for beginners
THE CHALLENGE
Why outdoor gear marketing is different.
SpecsGET COMPARED
Buyers line up weights, ratings and materials side by side. Product pages need the real numbers your shoppers compare, written clearly and kept accurate.
TripsSET THE CALENDAR
Demand follows hunting seasons, summer hikes, paddling weather and ski trips. Campaigns move with the seasons your customers plan around.
TrustCOMES FROM THE FIELD
A shot of gear on a real trail sells better than a studio cutout. Field photos and honest use notes carry the weight that ad copy can't.
WHAT WE DO
A plan built around the trip they are planning.
Online orders and store visits are both tracked, so you can see which work brings people to the checkout or through the door.
Field photography
Your gear photographed outdoors in use, plus clean product shots for listings, ads and email.
Local search for your shop
Google Business Profile, Apple Maps and store pages so people near you find what you stock, from tents and boots to bait and tackle.
Buying guides
Guides that answer the questions people search before they buy, such as which sleeping bag rating fits a fall trip, linked to the products that fit.
ECOMMERCE & RETAIL
Other store categories we serve.
Apparel
Shopping feeds, product photography and retention for clothing brands.
Beauty
Ingredient-led SEO, creator content and replenishment for beauty brands.
Health and Supplements
Policy-aware ads and education-first content for supplement brands.
Home Goods
Room-by-room shopping, styled photos and Pinterest-ready content for home decor and furnishings stores.
Pet Supplies
Repeat orders, honest product claims and social content for pet food, treat, toy and supply brands.
Food and Beverage
Direct orders, retail store finders and mouth-watering content for food and drink brands.
Gifts
Holiday-ready campaigns, gift guides and local search for gift shops online and on Main Street.
Sporting Goods
Season-by-season campaigns, team orders and product feeds for sports and fitness equipment stores.
Local Retail
Foot traffic, local search and online ordering for independent shops and boutiques.
Ecommerce & Retail
Turn browsers into buyers. See everything we do for ecommerce businesses.
FAQ
Questions, answered.
Still have one? Call (864) 774-0069.
We sell online and from a physical store. Can you market both?
Yes. We run Shopping ads and SEO for the online store and local search for the shop floor, and we can show in-store availability in Google where your point of sale supports it.
Can you help us compete with the big outdoor retailers?
We don't try to outspend them. We focus on the gear you know best, the trips your customers take nearby and the expertise a large chain can't offer at the counter.
Do you plan campaigns around outdoor seasons?
Yes. We map your year by activity, such as paddling, hunting, camping and winter sports, and have pages, ads and emails ready before each season starts.
Can you shoot photos of our gear outside?
Yes. We plan an outdoor shoot around your best sellers and new arrivals, then use the photos across your site, listings, ads and social accounts.
Be the gear they pack.
Tell us what you make or stock, where you sell it and when your busy seasons hit. We will send a plan with budget recommendations.